In this episode of the eMobility Marketing Podcast, Theo Reichgelt sits down with Ilja Maas, partner at Tandem Drive, to uncover the hidden financial machinery behind EV charging pricing. Ilja draws on over a decade in the EV sector to explain why charging tariffs evolved from simple energy metrics into a complex web of roaming agreements, blocking fees, and protocol disconnects between CPOs and MSPs. While many argue charging should work just like an old fuel pump, Ilja details why smart pricing is essential if electric vehicles are to actively balance the power grid rather than strain it.
Theo and Ilja break down why transaction error rates between 0.1% and 1% create massive reconciliation headaches, leaving teams to manually cross-check hundreds of invoices and dispute records every month. They explore who actually carries the financial risk when charging sessions fail, how confusing tariffs alienate drivers at the plug, and what it took to run a 50-passenger electric coach from the Netherlands to Berlin to prove long-distance heavy transport is already feasible today.
Connect with Ilja Maas
LinkedIn: https://www.linkedin.com/in/iljamaas
Website: https://www.tandemdrive.com/
Hosted by Theo Reichgelt
LinkedIn: https://nl.linkedin.com/in/theoreichgelt
Connect with Nexxt Industry
Website: nexxtindustry.com
For inquiries/sponsoring: email: hello@nexxtindustry.com
