ABB is the Category Leader in industrial electrification and automation.Today it generates roughly €29.1 billion of revenue, takes in about €32.3 billion of orders, employs 111,900 people, and sits underneath the modern economy in grids, factories, drives, motors, control systems, and data centres. But when you pan out, this is the story of how Europe produced two very different answers to the General Purpose Technology of Electricity. The parallels with Frontier Labs and AI are timeless and timely.
