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Description

We're throwing this word "authenticity" around constantly with the rebrand, but what the hell does it actually mean? Yesterday we listened to a podcast about the old lady on her deathbed—seemingly amazing life, 65 years married, kids and grandkids everywhere—and she's lying there going "I didn't do anything I wanted to do." We've heard that story a million times, but there's a gigantic chasm between hearing it and actually knowing how to choose differently.

What we discuss:

This is about understanding why so many humans do things because of other people (the cord that needs cutting), what happens when you start asking yourself "why do I want this" on repeat, and how choosing your own socks snowballs into falling in love with yourself. We're walking through the if-you-died-in-10-years question, the if-you-didn't-care-what-people-thought framework, and why the freedom on the other side is actual euphoria.