Meet the founders of BoatyBall, and learn all about the innovative mooring reservation platform they designed for the British Virgin Islands. In this episode, we dig into the origins of BoatyBall, the challenges faced in implementing the system, and the dynamics of demand and user engagement. The conversation also covers the balance between reservable and first-come-first-serve moorings, the importance of maintenance, and how they handle customer service and conflict resolution.Ty and Bob highlight the importance of reliable connectivity, customer service, and the value of their membership program, which includes medical evacuation coverage and other perks. The introduction of the anchor alarm feature aims to enhance safety for boaters. They also share tips for users to optimize their mooring reservations and discuss the impact of their service on the BVI cruising experience, including collaboration with local businesses.
Key Takewaways:
📍 BoatyBall is a reservation platform for moorings in the BVI.
💡 The idea for BoatyBall originated from a frustrating experience with mooring balls.
🤔 Initial challenges included understanding the existing mooring system.
⚓️ Demand for reservable moorings has significantly increased since launch.
❌ Cancellations have risen due to users reserving multiple moorings for the same boat.
💰 A $15 annual membership is now required to reserve moorings.
🛥️ First-come-first-serve moorings still exist alongside reservable ones.
⛓️ Maintenance of moorings is crucial for safety and trust.
👏🏼 Membership provides value beyond just mooring reservations.
🚑 Medical evacuation coverage is a crucial benefit for members.
🍹 The membership includes perks like free drinks at local bars.
⏰ The anchor alarm feature enhances safety for boaters.
⏳ Users should reserve moorings early to avoid competition.
⛵️Transient sailors can benefit from the service but have different needs.
👍🏼 Collaboration with local businesses helps improve the overall experience.
💵 The service aims to reduce cash transactions and improve efficiency.
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