Doug Fleener’s story shows how small shifts can completely redirect a day and a life.
He went from bankrupting his family business because of addiction to rebuilding his life and career — eventually becoming the Director of Retail for Bose Corporation and later a CEO.
That journey taught him the power of reframing challenges with one simple tool he now calls The What If Rule.
Doug’s upcoming book, Start With What If: Weekly Questions to Spark Immediate Change and Growth, helps people turn everyday struggles into opportunities — at home, at work, and in life.
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