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In this episode, Jordan Lee, CEO of Saving for College and founder of Backer, unpacks the power and flexibility of 529 college savings plans. He describes how families often experience 'analysis paralysis' when it comes to saving for college, and why starting small, early, and simply is better than waiting for the 'perfect' plan.

He also breaks down how recent legislation has expanded the possible uses of 529 plans, from private K–12 education to alternative credentials and apprenticeships. He describes how employer contributions can play a role in saving, and how to easily invite friends and family to contribute.