AI is changing sales faster than most teams can keep up.
In this conversation, Ryan Reisert and Ronen Pessar break down what actually matters in modern sales as technology explodes and products become easier to copy. The real advantage isn’t features it’s customer acquisition, speed to market, and execution.
This isn’t hype. It’s a reality check for sales reps, leaders, and founders who want to stay relevant as AI reshapes the landscape.
We cover:
Why customer acquisition beats product differentiation
How AI is compressing traditional competitive advantages
Why speed to market matters more than perfect positioning
The hidden cost of poor implementation
Why follow-up discipline separates winning teams
What You’ll Learn:
How the role of sales reps is evolving beyond “closer”
Why supporting selection and implementation is now mandatory
How to sell when everyone has access to similar tech
Why most teams underutilize the tools they already pay for
How to think about timelines and budget creation in real deals
Timestamps:
00:20 – The future of sales & technology
06:11 – Differentiation in a competitive market
12:09 – Sales execution & follow-up strategies
17:12 – The role of sales reps in modern selling
Ronen: https://www.linkedin.com/in/rpessar/
Ryan: https://www.linkedin.com/in/salesdevelopmentrepresentative/
Our (free) Script Framework: https://callblitz.com/blog/phone-script-for-scheduling-appointments
#B2BSales #OutboundSales #SalesLeadership #AIinSales #CustomerAcquisition