What happens when sales, marketing, and retail media truly converge? In this episode, VP of Commerce McCord Chapman joins Summer and Morgan to unpack his recent experience judging the Effies. From evaluating groundbreaking shopper campaigns to wrestling with the role of AI in creative strategy, McCord shares sharp takes on the future of agency work, retail media, and why nuance still beats automation. Plus, we get into GPTs, philosophy degrees, and rats that cook (yes, really).
Summer DuBois is the Director of Operations and Agency innovation. Linked In
Morgan McAlenney is the VP of Growth. Linked In
McCord Chapman is the VP of Commerce. Linked In