This week we start with a very 2026 story: “Jessica Foster,” an AI-generated “MAGA + Army” Instagram model with a hero-stack ribbon rack, a miniskirt AGSU, and endless photos next to powerful men. She’s not real. But the attention economy around her is.
We break down why it works: how uniforms and flags can function as permission structures (making desire feel “acceptable”), how targeted identity signals convert attention into paid content, and why obvious inconsistencies don’t matter once a narrative becomes socially rewarding.
Then we pivot to something darker: the reaction to Robert Mueller’s death, and what it reveals about status, shame, and the difference between “internal consistency” (most humans need it) and the one superpower that breaks the rules: shamelessness.
No diagnoses. Just mechanisms: incentives, reinforcement, belonging, and the social costs of dissent.