If your short-term rental revenue still lives and dies on Airbnb, this episode is the clearest roadmap to changing that. Rafa Loza sits down with Mark Simpson — founder of Boostly, creator of a WordPress direct booking framework that converts at 5x the industry average, and the force behind Boostly Connect — to break down exactly how STR hosts are using AI and PMS integration to build their own marketing machines. Direct bookings, vacation rental automation, and the tools that make it all work without a VA team are all on the table.
📌 01:06 — 18 autonomous AI agents running his business
11:15 — Boostly Connect build (18 months in the making)
20:58 — CRM + PMS integration for automated marketing
43:21 — FIFA World Cup STR opportunity strategy
40:55 — "Vibe coding" for niche landing pages
1:00:58 — "Icarus" — his personal AI chief of staff
🎙 The Big Break Show with Rafa Loza every Thursday.
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📲 Instagram: @itsrafaloza | STR specialist.
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