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Sissy Joyce is a Belgian man who creates online content around his sissy fetish. He also claims to be a woman.
He came to my attention when I got fed a Facebook ad for a meet-n-greet out in his physical shop, the fetish-themed “Sissy Market”, which is a sex shop that caters specifically to men with the same type of paraphilia.
I wanted to talk to him because, despite his apparent view of women as airheaded jiz-receptacles, he comes across as weirdly naive about why he might give people the night terrors, or why women might not want him in our changing rooms. And his naivety seems real in a very autistic way, and not just as a contrived part of his performance.
I decided to approach the interview in good-faith and openness (but firm truthfulness), despite knowing what I know. Firstly, because I just really want to get to the bottom of what the fuck is going on with these men, and secondly, he seemed genuinely to think that TERFs are hateful people. I also didn’t want to be mean to him because ultimately, he has a kink for that and, like, you know.
His shop is located quite literally in Buttfuck, Nowhere, in the north of Belgium. It’s in the quiet town of Balen, which sounds a bit like ‘balls’ in Dutch (I wish I was making all this stuff up) and it sells things like little girls’ school uniforms, cheerleading outfits, and cutesy fluffy pyjama onesies — all in sizes big enough to fit a horse. It also sells all the necessary accessories that go with being a sissy — such as XL tubs of ‘Fist Butter’ which help you get your fist into someone’s arse while you are pretending to be a little schoolgirl at a pyjama party, one assumes.
I originally wanted to go out to his shop not to see and talk to Joyce himself (I’m pretty confident I know his type well enough already) but I was, at the time of the interview a few months ago, still hanging on to my pet theory that ‘bisexual’ male chasers (known in HIV research as MSTW, or men who have sex with trans women) are major drivers of trans madness, due in no small part to the HIV that they help pass to the heterosexual (female) population (sometimes called “bridge theory”).
I was curious to go see the people who consume Joyce’s content; perhaps they would be manly-men with shemale kinks, perhaps they would all be costumed Lolita cosplay sissies…. Perhaps a mix of both. I wanted to hide in a nearby bush like a weirdo and just try to get an eyeful of what these men look like.
It’s very difficult to picture the chaser cohort because they are so incredibly secretive about their desire for shemales. Do you know anyone who admits to being a chaser? No you don’t. And yet a lot of porn, prostitution and increasingly, mainstream cultural output, exists to cater to their niche needs.
(FYI I haven’t completely abandoned the HIV/chaser theory of trans mania, but I think ultimately it’s just one cause among many in a big multi-dimensional Swiss Cheese model-type clusterfeck of circumstances. The money poured into HIV/AIDS activism, and the availability of PreP, were very much drivers of the NGO/activist rainbow ramp-up of the early 2010s, which is apparently so obvious it’s barely worth going on about — nobody seems very interested in reading about it. Too boring, perhaps. No paedo islands or celebs involved.)
The most lowly role in the world
Sissy fetishism is a very specific type of sexual kink that involves being ‘feminised’, which, in turn, makes some men feel humiliated. This humiliation — of being seen as a lowly woman — makes them sexually aroused. It’s a manifestation of masochism — the M in ‘BDSM’. The fantasy, regardless of the finer print of any individual’s fave humiliation/degradation scenario (they tend to differ in the hyper-specificities), is about turning into a female, whether it’s via clothes or body alterations or even functions.
You know what other societal role is considered lowly? Domestic servant. That’s why the combination of two roles — a female and a cleaner, known in the genre as a ‘sissy maid’ — is such a popular boner-generator. Is there anyone more worthless than a stupid whore who cleans other people’s toilets? If there is, these men haven’t figured it out yet.
They get off on feeling worthless, and their lizard brains can’t come up with anything more worthless than you, dear female reader, your mother, your daughter, your sister, or your wife. It’s nothing personal, we are all just cum whores to these men, at the deepest level of their psyche, and they want to be just like you. Isn’t that flattering?
In my forays in hundreds of “trans woman” Facebook groups and Discords, I have noted that this view of women is a very common animating theme.
However, it is not always explicitly stated that this is the motivation that underlies male-to-female trans larpery, and this is particularly true once a man decides to ‘come out’ as a woman. Once he makes the leap to being a public paraphile, all previous posting about being a silly little slut with boingy boingy boobies gets wiped off the internet.
They don’t hate us, they don’t rate us
Many TERFs talk about how autogynephiles hate us, but honestly, I don’t agree. They mostly just do not rate us. We do not exist. Where we exist, we are merely props, at most. We are objects. They do not talk about us in their online communities. The only time we get a mention is A: when they tell the others whether their wives are on board/not on board or B: to mention occasions when female handmaidens compliment them on their hair/dress/makeup, which happens far more often than it would if we could inform everyone what is really going on (men seem to instinctively know something is up with these men).
I cannot emphasise this enough: women mean less than nothing to the autogynephile. We do not factor in their consciousness except as gatekeepers to spaces reserved for women. They spend no more time thinking about you than you think about the person who checked your ticket on your way into see the movie at the cinema. If a man has another paraphilia (don’t forget, these things cluster) then he might want more from your participation, but usually you are not required to be anything other than be a passive prop.
Having said that, you might be wondering: surely all masochism ultimately requires an other? If a sissy fetishist wears his frilly knickers and GG silicone implants in the woods, and nobody is around to find him pathetic, does he even get off?
Maybe. But I think ‘hate’ is too strong a word to use to describe the autogynephile’s attitude to women. It’s definitely misogyny not to be considered worthy of consideration, I guess, but can you really be said to hate someone if you never even think of them? If they are not any more real to you than a metal sissy chastity cage, a pair of pretend cheerleader’s pompoms, or a tub of Fist Butter?
The next time you see AGP Jim, who is now Jillianne (or some other elaborately porned woman’s name) know that he is skulking around in a gingham dress in your staff canteen not because he wants to demonstrate how much he hates the female sex, but because he thinks women aint shit and it makes him horny to feel as disempowered as he thinks you must feel.
Contagion or creep?
The argument that autogynephilia is innate is an extremely touchy subject, because then it might be assumed to apply to the behaviour of some male children; if you have met the mother (or even worse, the father) of a male non-gay teen who is pretending to be a woman, you will understand the desire to come to the conclusion that your son has been steered in this direction by forces beyond his control (porn is the common culprit); no parent wants to conclude that they created a creep. Since woke took over everything, many people don’t want to even accept that a ‘creep’ is a natural kind. Yucking yums has become the ultimate liberal social faux pas.
It would be much more preferable for many of us (me included) to think that this tendency can be uniquely blamed on external factors like porn, but I think that porn merely entices an innate tendency out into the open. Enacting the fantasy, of course, reinforces its power. That’s porn’s fault.
And it’s undoubtedly true: if sissy/tranny porn didn’t exist, the phenomenon would go back to being much more marginal.
Of course it’s also the fault of the stunningandbrave-ification of the behaviour. The sad fact is that guys who would otherwise grow up normal, but with an inexplicable attraction to wearing their wives’ knickers at different times in their lives (especially during/after very stressful life-changing events like the death of a parent or, bizarrely commonly, major traffic accidents), are now leaning into it full-time because everyone — from their favourite kink content creators to their fucking school curriculum — is encouraging them to think of their paraphilia as something they should share with the rest of us.
What can be done about it
Despite all my poking fun and fury at public perverts, I actually don’t care what weird and whacky shit people do with their bodies in private. Humiliation, degradation, pretending to be a baby and paying a prostitute to mock you for pooping your pants — none of this exists in my sphere of control. I couldn’t do anything about it even if I wanted to try.
It’s none of my business. However, ‘transgender rights’ has made various paraphilias everyone’s business. And none is more visible and public than ‘trans women’ masochists. These men made a choice, and make a choice every single day, to use society as their unpaid dominatrix. Autogynephiles and their defenders will often say that once they ‘transition’ (surgically or chemically) they lose the sexual excitement associated with the larp. But there’s no way of knowing if a man is actively gooning in the supermarket queue, or if he long ago medicated away/chopped off his capacity to goon, and you’re just seeing the sad, sexless aftermath.
Don’t make us try to figure it out. Just fuck off.
A horrible person
Life got in the way and I ended up not going up to Sissy Joyce’s shop. But a few months later, he slid into my DMs wanting to know: why am I such a horrible person?
Why are you? I responded.
I explained gently that it’s insulting that he has built a life around pretending to be a woman because the idea of us is so embarrassing it causes him to ejaculate out of the sheer humiliation of it. I thought it would easy for him to figure out why so many people find this hateful.
But other people’s feelings, and safety, and dignity are so unimportant — so insignificant in the pursuit of his dreams — that he couldn’t even fathom it.
What I really never thought I would have to say is this: I don’t see being a woman as anything lowly or degrading at all. The opposite, in fact. I know females are technically nature’s ‘bottoms’ but I never saw myself the way these men apparently see me: an inferior, subordinate, gaping sex-hole in heels. They might deny that they think this, but their id tells a different story.
Perhaps autogynephiles reveal something about how all men see women? Or is it more an indication of how we all see ‘femininity’?
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Show notes:
⏱️ Episode Structure
* 00:00–06:00 – Introduction and framing of the conversation
* 06:00–15:00 – How Joyce and I came into contact and early disagreements
* 15:00–25:00 – Trans women in sports and the meaning of fairness
* 25:00–35:00 – Sex self-ID, legal documents, and unintended consequences
* 35:00–50:00 – Bathrooms, public spaces, fear, and safeguarding
* 50:00–65:00 – Fetishism, humiliation, pornography, and identity
* 65:00–85:00 – Passing, public perception, and psychological strain
* 85:00–110:00 – Final reflections on sexuality, boundaries, and reality
🔗 Guest — Sissy Joyce
📸 Instagram: https://www.instagram.com/sissyjoyce (personal social profile)
🛍️ The Sissy Market (store): https://sissymarket.com
Host — Róisín Michaux
🔗 X (Twitter)https://x.com/RoisinMichaux
