Have you ever listened to someone more experienced than you as they told you something important....yet you chose to ignore it?
I know I have.
During the first seven years running my brand consultancy, I ignored not only what I learned from industry leaders and gurus, I ignored my own advice...the advice I gave my clients as a strategist...
I feel like such an idiot...but I more or less wasted seven years building my agency the wrong way...
I am talking about the same way practically everyone builds and operates their agency, consulting firm...or any professional service firm.
Hope you enjoy the episode.
