Adrienne shares her thoughts about launching in general.
* Always work from the end to the beginning.
* What’s the main goal?
* Who are we talking to?
* Where do those people hang out?
* What’s a good timeline for launch that doesn’t exhaust your audience, and builds excitement?
* Josh challenges the idea of a launch of an evergreen podcast.
* Isn’t people’s attention sparse? If you’ve got their attention during the “launch” shouldn’t you just share the podcast?
* Momemtun is important.
* Ideas to boost engagement, but not tease
