In this deeply moving and beautifully empowering conversation, I sit down with Vicki, Founder of The Jojoba Company, to explore the extraordinary journey behind one of Australia’s most loved natural skincare brands — a journey born from loss, reinvention, intuition and unwavering self-belief.
Vicki shares openly about her decade-long fertility struggle, the emotional toll of IVF, and the life-altering diagnosis that changed everything. After grieving the dream she once held so tightly, her next chapter arrived in the most unexpected way: through her father’s farm… and a plant she already trusted with her own skin.
We talk about following gut instincts, the healing power of purpose, and how creating something meaningful can become its own kind of rebirth. Vicki also reflects on founding a business in her 40s, stepping into leadership, discovering joy in cosmetic formulation, and building a brand rooted in education, integrity and natural innovation.
And, of course, we dive into skincare — what women in their 40s and 50s really need, how to hydrate properly, and why jojoba is such a uniquely transformative ingredient.
Highlights include:💬 Starting a brand in her 40s — without business experience — and why it was the gift she didn’t know she needed.💬 The power of learning something new and allowing yourself to evolve.💬 Transitioning from school teacher to company leader — and why the skills weren’t as different as she once thought.💬 What women in their 40s and 50s should prioritise in skincare — and why hydration is everything.💬 The next chapter: international expansion, creativity, and doing her most empowered work yet.
“Learning something new in my 40s made me feel alive again — it gave me purpose.” — Vicki
