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Eighty-three days until summer, heading into the 70s today (upper 80s in Oklahoma where he’s flying tomorrow), and Matt’s making it quick before a client meeting. After sharing trivia about Washington proclaiming the boundary of the new capital city (1791) and Jeopardy’s TV debut (1964—didn’t realize it was that old), he reflects on a weekend that was productive but exhausting.

Saturday hit the gym and worked, then Sunday ran errands in Manhattan—B&H for equipment, Apple Store to replace his iPhone battery. Turns out Apple never put two screws back when they fixed it years ago, so they refused to service it. He wanted to just swap the battery and go another couple years, but the system funneled him into upgrading and locking in for three more years with Verizon. Congratulations to them. The lesson: if you’re committing to errands on a Sunday, brace yourself—it won’t be relaxing, and you won’t feel refreshed. That’s okay, but it caught them both off guard.

But here’s what really landed: Sunday morning, early, he woke up anxious to finish a client project. Got on his computer, worked on it, and his heart was full of joy. When you wake up early on a Sunday morning excited to get to client work and you actually enjoy it—that’s a signal. Amongst all the stress and anxiety of building a new business, those signals matter. You can’t manufacture that kind of joy. So the question: What kind of work do you enjoy doing any day of the week? That’s the signal that you’re in the right lane. He’s off to Tulsa tomorrow, working with great people, capturing stories, helping folks move from operator to icon. Back Friday with hopefully some good stories to share.

Sonnet 4.5



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