In Episode 29 of the Systematic Selling Podcast, Sean Lyden interviews Fernando Clemente, founder of Digital Mules, a South Florida-based digital marketing agency. Learn how Fernando grew his agency from a side hustle to a multimillion-dollar business, mastering high-ticket B2B sales and fostering a transparent, people-first culture.
Discover actionable strategies for building a sales team, leveraging transparency for growth, and selling intangible services. Perfect for founders, sales leaders, and reps looking to scale their businesses.
This episode dives deep into:
* Fernando’s unconventional path to entrepreneurship, including failed businesses and pivotal life moments like a car accident that reshaped his trajectory.
* The importance of transparency in leadership and how opening the books to his team doubled Digital Mules’ growth.
* Strategies for selling intangible, high-ticket services by focusing on client value and problem-solving.
* The role of patience in building a sales team and the key performance indicators (KPIs) that fuel long-term success.
So, without further ado, get ready for Episode 29 of the Systematic Selling Podcast!
Connect with Fernando: DigitalMules.com
Learn more about Systematic Selling: SystematicSelling.co
#Entrepreneurship #SalesStrategies #B2BSales #DigitalMarketing #CompanyCulture
