Podcast analytics aren’t just the number of downloads—they’re insights that can transform your strategy. Watch for the full episode tomorrow to learn more ways to use analytics to boost your podcast and business.
In the short video, Philippa Games shares how to:
1️⃣ Track Listener Habits: Understand how much of your content people consume and where they drop off. This shows what’s working and what needs improvement.
2️⃣ Optimize Your Podcast Website Content: Don't let great episodes fade into obscurity as they move down your site. Analytics can reveal how far users scroll and help you keep valuable content visible.
3️⃣ Leverage Old Content: Your older episodes are gold! Promote and repurpose them strategically instead of focusing only on new releases. So if you're stuck on what to publish next, maybe revisit an old episode and see how you can repurpose it to create new content.
Don’t let your hard work go to waste. Use analytics to make smarter decisions and keep your audience engaged.
What’s your favorite way to use analytics for your podcast or business? Share your thoughts in the comments! 👇🎙️
#PodcastTips #PodcastAnalytics #ContentStrategy #DigitalMarketing #Podcaster
