Most of us run a method our whole life and never stop to name it. Mark shares the three-Sunday-Story arc that led him to realize a tagline he didn't write in 1990, a five-step method he named in 2017, and the software he's been building for the last 16 months are all the same thing. With a walk, a whiteboard, and a client who finally saw what she thinks.
IN THIS EPISODE
The Wavefront tagline nobody remembers I didn't write
Seven wrong answers at Shoreline Park before the right one surfaced
The five-step method: Breath, Discover, Cluster, Map, Go
The whiteboard client who finally saw what she thinks
What Reed and Structured Intelligence actually do
How to see the method you've been running your whole life
LINKS
Full essay → marksylvester.substack.com
EVERYWHERE Studio™ → everywherestudio.ai
Coastal Intelligence → coastalintelligence.ai
Mark Sylvester is a co-founder of Coastal Intelligence, an AI think tank and consultancy, based in Santa Barbara. EVERYWHERE Studio™ is his platform for thought leaders, because the ideas in your head belong everywhere.
