Jennifer Moore (JAM) is the creator of Project Upcycle, a sustainable fashion design competition featuring emerging designers in New England. She also started Portswap, an annual clothing swap event in Portsmouth. Jenn was a speaker at Tedx Portsmouth 2023.
3 OPTIMISTIC TAKEAWAYS:
There is massive unused value sitting in people’s closets
Clothing swaps reveal how much high quality stuff already exists and can be reused instead of replaced.
Simple, low cost ideas can scale to hundreds of people
A basic concept like a clothing swap grew from a library event to nearly 800 people participating in Portsmouth.
Sustainability works better when it is social and fun
People show up, trade clothes, meet each other, and enjoy it. That makes the behavior stick in a way lectures never will.
Links & Notes:
This episode was recorded in Treeline Outfitters in Portsmouth, NH
Music provided by Sneaky Miles
