Covers. How many of us have picked books just because we loved the cover and couldn't stop staring at it? I know I have been guilty of that more than once. I've even bought a book I already owned because I loved the new cover design so much.
What goes into the magic power that covers have over us? Where does this come from?
This week, I talk to LeAnna Smith about the art and science of covers. She's worked with everything from Big 5 titles to those who really want to set their self-published title apart.
Show Notes From Episode 13 with LeAnna Smith
- Judging a book by its cover (2:15)
- The role of the cover in eBook and digital publishing (3:30)
- Audiobook covers (5:00) Mentioned: Rivers of London Cover Versions
- Re-interpreting covers for different markets (7:45) Mentioned: Alice in Wonderland with new cover | Sam Potts episode on interior design
- Touching everyone's books (10:20)
- The interior-exterior disconnect (11:00)
- Creative control of the cover & texture options (12:00) Mentioned: Spot Varnish
- Cookbooks and even more design options (14:10)
- Trends in covers & the end of the jacket (15:15) Mentioned: Jojo Moyes & Me Before You's font cover
- Coloring book covers (20:00) Cher Kaufmann Mandala coloring books
- Re-packaging books for different price points & markets (20:45)
- Why publishing is a little like outlet shopping (22:00)
- International covers (25:30) Mentioned: Harry Potter's Cover for Lithuania (actually Finland)
- Reading with office supplies (27:30)
- The cover design process step-by-step (28:30)
- Big stores throwing their weight around (31:40)
- Author input on covers (33:45)
- Working with individual authors (35:20)
- Publishing gift items and planners (37:30)
- Print-on-demand design (39:15)
- Leanna's entry into book design (39:45)
- Print is not dead (42:00)
- On LeAnna's nightstand : Fascinate by Sally Hogshead | Living Forward by Michael Hyatt
- The hot tip for stock photography (44:00)
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