In this episode of SalesTV Live, Jason Cooper dives deep into the value of relationship selling and how it can elevate your sales career. He breaks down the differences between a quick sell and a long-term client relationship, sheds light on the pyramid of trust, and offers actionable tips on developing deeper client relationships. Jason elaborates on crucial elements like knowledge, trust, likability, and the importance of non-verbal communication in establishing trust. Whether you're working with big corporates or small businesses, the insights in this episode are designed to help you transition from just another vendor to a trusted adviser.
Highlights
05:22 Become a trusted adviser through effective relationships
07:43 Nonverbal communication is 55% of relationship building
14:45 Develop emotional intelligence through genuine communication practices
17:48 Success requires practice and effort
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