Krista Walsh is a website copywriter and strategist who helps client-based businesses attract more of the right clients to their websites through intentional messaging.
If you own a business and you have a website (which, you should!) then this episode is for you!
We talk about:
- How Krista used copywriting to market her business when social media let her down
- Understanding the stage of business your clients are in to resonate with them through your messaging
- Pain points, hesitations, and motivations for buying
- DIYing your website copy vs. hiring an expert
- The use of empathetic messaging
- And more!
Learn more about Krista Walsh