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Today we introduce the crucial idea of Financial DNA: understanding your core motivations is as vital as managing the numbers in your bank account.

Dr. Anderson breaks down Financial DNA into three core motivations: *Security (building a financial fortress)

* Status (driven by recognition and prestige), *and Self-actualization (using money as a tool for a greater purpose or fulfillment). We explore how many people are not consciously aware of which motivation truly drives them, noting that these scripts often trace back to childhood experiences. Learn a simple exercise—completing the sentence “Money is...” ten times—to start uncovering these hidden money scripts



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