This is the story of how a business genius turned an academic idea into a religion with a worldwide following.
Books
• Change by Design by Tim Brown — https://link.amazon/B0fGq86tw
• Creative Confidence by Tom Kelley and David Kelley — https://link.amazon/B0aLEflhR
• Creative Engineering by John E. Arnold — https://link.amazon/B0gsJaE8R
• Good to Great by Jim Collins — https://link.amazon/B00rlLUDb
• Homo Deus: A Brief History of Tomorrow by Yuval Noah Harari — https://link.amazon/B07d6CIZT
• Religion for Atheists by Alain de Botton — https://link.amazon/B06Ue3XlF
• Sapiens: A Brief History of Humankind by Yuval Noah Harari — https://link.amazon/B00WwRCsY
• The Art of Innovation by Tom Kelley and Jonathan Littman — https://link.amazon/B0d9pzcYK
• The Ten Faces of Innovation by Tom Kelley and Jonathan Littman — https://link.amazon/B05BTtRPY
Articles and interviews
• David Kelley: From Design to Design Thinking by Maria Camacho — https://www.sciencedirect.com/science/article/pii/S2405872616300065
• Designerly Ways of Knowing by Nigel Cross — https://oro.open.ac.uk/39253/8/Designerly%20Ways%20of%20Knowing%20DS.pdf
• IDEO’s David Kelley on “Design Thinking” — https://www.fastcompany.com/1139331/ideos-david-kelley-design-thinking
• Interview with David Kelley by Alex Pang — https://web.stanford.edu/dept/SUL/sites/mac/primary/interviews/kelley/trans.html
Courses and methods
• Build Once, Sell Twice: The Productization Playbook by Jack Butcher — https://visualizevalue.com/products/build-once-sell-twice-the-productization-playbook
• Design Kit — https://www.designkit.org
• Design Thinking at IDEO — https://designthinking.ideo.com
• Google Design Sprints — https://www.gv.com/sprint
• IBM Enterprise Design Thinking — https://www.ibm.com/design/thinking
• IDEO U — https://www.ideou.com
• The Flywheel Effect by Jim Collins — https://www.jimcollins.com/concepts/the-flywheel.html
People and studios
• IDEO — https://www.ideo.com
• John E. Arnold — https://en.wikipedia.org/wiki/John_E._Arnold
• Naval Ravikant on productizing yourself — https://x.com/naval/status/1003356436091400192
• Tim Brown — https://www.ideo.com/people/tim-brown
Related episodes and videos
• Erik Stolterman — Design Discipline — https://www.designdisciplin.com/p/erik-stolterman
• IDEO on ABC’s Nightline — https://youtu.be/izjhx17NuSE
Chapters
00:00 Intro
01:06 The philosophy of Design Thinking
03:50 The process of Design Thinking
07:00 The product: Design Thinking
10:55 Productization
14:27 The religion of Design Thinking
