Before you land in a new or high-growth country, what you know can shape what you notice, who you meet, and the outcomes you unlock. Many leaders default to formal briefings and static country packs. Yet in rapidly-shifting markets, context often moves faster than the briefing notes.
This scenario-led edition of Crossing Borders introduces four briefing styles. Choose your approach - or better yet, design it.
Do you brief by habit, glancing at surface updates, or by design, layering tools, networks, and context to arrive informed?
