Hello everyone, welcome to my weekly audio journal.
Today I'd like to share the hedgehog concept by one of my favorite mentors, Jim Collins. This one is from his book Good to Great.
The hedgehog concept is an intersection of three circles. Firstly, what are you deeply passionate about? Two, what you can be the best in the world at? And three, what best drives your economic and resource engine?
Now points one and three. What you were passionate about? And an economic driver, we can work out. The toughest I find is point 2, what you can be the best in the world at. And it is very difficult to be the number one in the world at something. The amount of time and sacrifice one has to give up in order to become number one but I think that the other way around this is doing what you can uniquely do. And a framework that I often look towards is if you can become the top 20% in three different categories and uniquely combine them. That's in it's own can propel you to become the number one in a new unique field because it is rare that anyone is in the top 20% of those three categories specifically. I'm not saying that it's easy because to become the top 20% isn't a small feat but the challenge of becoming number one in a particular category often saturated is very challenging. So if you can combine points one, two and three, execute that, accumulating one upon another, over a long period of time.
That is part of the recipe from going good to great.
Thank you for listening.
