PAUL GREENBERG was nice enough to host me on his ZDNet blog several years back so I could give my contrarian view to the CRM and Martech world about innovation.
I don’t do it like they do.
Here’s a link to the original article so you can look at some of the visuals, but this podcast will give you the foundation. They probably explain it better than I did.
The CRM industry: A new science for customer experience | ZDNET
