Joe and Tom welcome Karen Lorenzo, Chief Legal Officer and Head of Business Affairs at League One Volleyball (LOVB), to discuss how the startup league executed a successful and strategic launch in its inaugural season. Karen shares how LOVB built a vertically integrated model from youth clubs to pro teams, secured $160 million in funding, and prioritized athlete experience and long-term sustainability from day one. She also reflects on her unique journey from entertainment law to the sports industry.
The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR) and produced by Karthik Iyer (@bykarthikiyer), Freddie Walker (@freddiewalks), LJ Holmgren (@LJ_Holmgren), and Danny Hagenlocher (@DhColumbiaSPS), with social media efforts led by Pragna Prasanna, Breah Banks, and Lissa Ruiz.
