Joe and Tom sit down with a special guest and Senior Vice President of Marketing & Communications Liz Brown of Little League, as they discuss her path from graduate school, to working on corporate sponsorship activations to head of marketing & communications for Little League Baseball and Softball. The effects of the global pandemic on a summer classic, and how to be resilient and push forward in the face of adversity.
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The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. Our presenters are Joe Favorito (@Joefav), Tom Richardson (@ConvergenceTR), and produced by Tom Cerny (@Tom_Cerny19).
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