Why do people sometimes like your business… but still not choose you?
In this episode, I’m diving into the psychology behind being chosen - and why visibility alone isn’t enough to turn interest into enquiries.
I'm exploring how confidence, clarity and reassurance influence decision-making far more than facts, features or constant posting.
We’ll talk about:
- why people don’t always choose the “best” option
- how decision fatigue and uncertainty stop enquiries
- what actually helps customers feel confident enough to say yes
- and how businesses can make choosing them feel easier - without pressure or sales tactics
If people are finding you, liking you but not getting in touch - this episode will help you understand why…and what really makes the difference.
🎧 Perfect for business owners, service providers and SMEs who want better quality enquiries without having to shout louder online.
If this episode has sparked a few “ohhh” moments, you can explore my services and see how I help businesses get chosen over on my website here