Welcome to another episode of Patterns and Stories. Joining us today is Cheryl Strauss Einhorn, the author of three books, including “Problem Solved.” Cheryl created the AREA Method, a decision-making system for individuals, companies, and nonprofits to solve complex problems. She also founded Decisive and is an adjunct professor at Cornell University.
We are your hosts, Luca Dellanna and Ismail Manik.
The AI-generated transcript was lightly edited for grammar and fluency.
Highlights
* “By thinking about failure, we can identify the weaknesses and the vulnerabilities in the decision that we want to take so that we can hopefully shore up those weaknesses and strength-test our decision to give it an even greater likelihood of succeeding for us.”
* “People want to get started on their problem-solving without actually stopping to define the problem that they're solving.”
* “[On the difference between uncertainty and ambiguity:] Uncertainty is something that has a future element of unpredictability, but ambiguity is something that lacks clarity. […] So, even if it’s something that you cannot know, you likely can triangulate in a way that can help you to feel like you’ve been able to mitigate and clarify some of the ambiguity. And I think even within uncertainty, you likely can find aspects of the uncertainty that are actually not uncertain but ambiguous instead.”
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