We're back, legends, and it couldn't feel better. Season 2 kicks off with Brent Smart, CMO at IAG, and a marketer who's transformed expectations of insurance advertising - and is generally challenges Aussie advertisers to be better.
We talk about the power of control in your creative career, the dangers of being too focused, and how incredibly fragile ideas really are. It's a banger.
Right now, we're recording and producing Advent from at home, on the lands of the Dharawal and Gadigal people. We pay our respects to Elders, past, present and emerging.
Editing and mixing for Advent is done by Andy Stewart, with production support from Declan Clow Wood. Editorial guidance and research comes from Brittney Rigby. Alex Watts hosts Advent, and wrote this in third person.
See omnystudio.com/listener for privacy information.
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit advent.substack.com
