In this episode of Lead to Soar, Michelle Redfern is joined by journalist and media trainer Karen Percy to discuss why media and communication training is a strategic career investment for ambitious women—not a nice-to-have.
This conversation goes beyond interviews and press appearances. Michelle and Karen examine how women are judged on communication, how authority is granted or withheld through language and delivery, and why poor or untested communication skills can quietly derail otherwise strong careers.
They explore how media-style training sharpens clarity under pressure, builds confidence in high-stakes conversations, and helps women navigate scrutiny, misinterpretation, and power dynamics at work. This is about risk management, influence, and professional judgement.
In this episode, you’ll learn:
Why women are assessed more harshly on communication than men
How media training strengthens leadership presence and credibility
What happens when women are visible without being prepared
How clear, disciplined communication protects your reputation
Why senior women, in particular, cannot afford to “wing it”
Career takeaway:
If your role involves influence, visibility, or decision-making, how you communicate is part of your leadership capability. Media training isn’t about polish. It’s about control, clarity, and protecting your professional standing.
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