Things I Talk About In This Episode:
- Why we get tempted to make something new instead of doubling down on selling what we've already created
- What to do when you think you've run out of marketing ideas
- Why our brains like to keep us from doing things that are new
- The benefits of creating and selling a long-term product
- Lessons learned from maintaining a bestselling online class for 4+ years
- The difference between when your product is the problem vs when it's your marketing or offer
Links mentioned in this episode:
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