A behind-the-scenes look at the autumn 2025 Grow launch — what worked, what I’d change, and how I approach launching gently and sustainably.
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Launching can feel intimidating — all that visibility, the pressure to do it “right,” and the uncertainty around results.
In this final episode of the season, I take you behind the scenes of the autumn 2025 launch of my gentle marketing programme Grow: what worked, what I’d tweak next time, and how I approach launching in a calm, sustainable way.
You’ll hear about:• How I structured and planned the autumn Grow launch• Why I start with what works for me — and teach my clients to do the same• The mix of “feeling-seen” and practical emails that shaped the launch• What I’m taking forward for future launches
If launching ever feels overwhelming, this episode will give you ideas for a gentler, more values-aligned approach to marketing and growth.
If you’re craving a slower, gentler and more profitable business
That’s exactly what I help small business owners do—through Grow, my four-month gentle marketing programme, and through 1:1 mentoring.
Discover Grow (and sign-up for the waitlist)
📌 Read the transcript and leave a comment
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If you’d like to dive deeper into what I mention in this episode, here are a few related links and resources.
📕 Resources
Take the free marketing hurdles quiz to get your free, bespoke, ebook of easeful marketing strategy
Read all of the Grow emails I sent to my newsletter list
Listen to episode 3 of this season on minimal marketing, scaling up and down
Read my post “How I’m gearing up for the launch of Grow”
💌 Connect
Discover Grow, my 4-month gentle marketing programme and join the waitlist
Discover more about working 1:1 with me
Sign up for my small business newsletter, for business without the hustle
Send me a message with your questions or ideas for the new season of the podcast