The Creator Equation is something I came up with for Content Creators of any kind to help them succeed and grow.
This is the major contribution that this sub-brand of mine has to offer. I give it out for free too because there is no point in gatekeeping it. It is a simple equation, and most people aren’t going to take full advantage of it anyways.
Strategy + Automation x Execution = Success
Why should you care?
Well you wouldn’t be here if you were a content creator, or trying to become one. Meaning if you want to be successful at doing said content, then you better listen up!
I don’t get too authoritative like that either, so you know its important.
When I started making content I had a pretty great strategy in mind, especially considering the time and the meta of the time. However I lacked the skills and motivation to enact the execution factor.
Additionally, I would say there was a severe lack of automation tools as well. Something I’ll get more into in the upcoming Automation post.
Mind you I started well before quarantine, and so it has been a while. I think over the course of the last decade I have personally failed because of all three portions of the equation. I have since learned how to negate that, and find ways to be successful which is what I bring to you.
How do you use it?
Well first you establish what your strategy is, and while myself or Gary Vee, etc, can give one to you. It is up to you to decide whether or not you want to do it. I make my strategy I give out pretty applicable to any creator.
In this series too I’ll mention the slow-track, fast-track, and super-fast-track pathways of a creator. For reference:
* Slow: 1x post a week = 52 in a year
* Fast: 3x post a week = 156 in a year
* Super-Fast: 1x post a day = 365~ posts in a year
Each have their place, and you may end up doing any one of them at some point. Depending on your output needs, growth goal, or free time availability.
Highlighted Tool of the Week: Obsidian
This is my tool of choice for knowledge management. I think it has the most freedom out of any tool, even more so than Notion. Simply because of the vast array of things you can do it with it.
In fact I would consider it to be close to the only All in One productivity app you can get. Depending on which plugins you use at least. I.e. task management, project management, note taking, etc. I plan out all of my content in it!
🥡 Takeaways
This post is simply to introduce you to the premise of the series, and overall what the Creator Equation is. I think I might have gotten a bit ahead of myself in certain spots, so don’t worry if it doesn’t all make sense just yet. If it does then great, leave a comment telling me, so I know where my audience is at!
I think you’ll like where this is going regardless!!
Related:
https://polyinnovator.space/strategy-automation-x-execution-success/
