What we're covering today...
Why You’re Hearing Crickets: Why writing like a brochure is killing your engagement (and why 22-year-old life coaches are beating you).
The Tyson Williamson Case Study: A post-by-post deconstruction of the 5-post formula that hit 100+ reactions right out of the gate.
Tactics: How to use Ugly Numbers, real dialogue, and internal monologues to build an economic moat around your brand.
The 2026 Checklist: A playbook for leaders who want their social content to CRUSH in the next year.