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Description

This week we are joined by TM Lee the Founder of CoinGecko, which is the world’s largest independent cryptocurrency data aggregator and has made a name as key provider of fundamental analysis on the crypto market.

This was a great conversation with TM as we talked about how he came to be interested in the crypto industry and why they decided to build CoinGecko.  We talk about building a subscription model off the back of an ad-driven model.  We couldn’t avoid talking about the general impact of recent events on the crypto industry as a whole.  A great conversation packed with highlights.

I’d love to know what you took away from this conversation with TM Lee. If you’d like to be considered as a guest or have someone that you’d like to hear me speak to, drop me a message.

Listen now on AppleSpotifyGoogleOvercastPocket Casts, and YouTube.

Where to find TM Lee:

• LinkedIn: https://www.linkedin.com/in/leetm/

• CoinGecko: https://www.coingecko.com/

Where to hear more from The Indelible VC:

• Newsletter: 

• Twitter: https://twitter.com/IndelibleVc

• LinkedIn: https://www.linkedin.com/in/kbrockland/

In this episode, we cover:

[1:40] The origins of becoming an entrepreneur and leading toward CoinGecko

[5:55] Early days of building CoinGecko.

[11:30] Establishing product-market fit and identifying the audience.

[15:32] Building the first revenue model as ad-supported.

[20:45] Creating a monetization model for subscription to its API.

[25:12] Looking at the future of crypto and where CoinGecko will be.

[36:20] Defining success as an organization.

[37:44] Closing questions



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit seaofstartups.substack.com