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The above is a small clip from my interview with Tiago Forte who is helping people build a second brain using technology.

He says that everyone has expertise not just so-called "experts" and even a child may have the expertise for a particular situation you may be struggling with.

I like to make a similar point which is that the definition of whether something is signal vs noise to you is mostly subjective.

Yes, there are situations where what people consider to be a signal is incredibly similar for people, for example, an exit sign in a burning building.

But for most people, most of the time our interests are unique and not necessarily shared with our neighbors.

At this point, it becomes an individual journey to uncover what is signal vs what is noise.

If you want to listen to the whole episode, here it is.



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