From running a Division I men’s basketball program before he could even check into a hotel to handling the NCAA Tournament with reverence, Jordan reflects on how those early experiences shaped his career. He also talks about redefining what it means to be a “sports information director” and the importance of making every student-athlete, whether in a revenue or Olympic sport, feel valued.
🎧 A great listen for anyone who’s ever wondered how small moments and big stages come together to shape a career in college athletics:
* Got his first Division I communications job at just 19 years old, managing a men’s basketball program while still a student.
* Reflects on the impact of the NCAA Tournament, both personally and professionally, and the reverence he brings to that work.
* Explains why he doesn’t get hung up on titles; seeing himself as an administrator first, communicator second.
* Emphasizes the importance of creating positive experiences for all student-athletes, whether in revenue or Olympic sports.
Head back here on October 6 to listen to Nick Guerriero of Tennessee State for Episode 177.