Welcome back to Halftime Huddle – the midweek moment where small business owners pause, reflect, and recharge. In this episode, host Mark Webb sits down with Suzan Czajkowski, a marketing consultant and communication coach who helps introverted business owners thrive in an extroverted marketing world. Together, they explore how to market authentically, manage energy, and build habits that sustain success — all without burnout or pretending to be someone you’re not.Suzan shares how one simple “no” from a client years ago sparked her mission to redefine how introverts approach marketing. She now guides entrepreneurs to find strategies that fit their personality, build confidence over time, and make marketing fun again.🧠 Highlights from the Episode:✨ Marketing That Fits You Suzan explains why marketing should feel natural, not forced — and how to design a strategy that reflects your strengths and comfort zone.🔄 From Perfection to Progress You don’t need to be perfect to get started. Suzan and Mark discuss the power of “messy first drafts” and learning through doing.📣 Energy Management for Introverts Discover how to manage your energy midweek, create sustainable routines, and honour your natural rhythms without guilt.💡 Confidence Comes After Action Suzan breaks down why confidence isn’t a prerequisite — it’s a result of trying, adjusting, and trying again.🧩 Marketing as a Habit Learn why consistency and small habits matter more than grand plans, and how Suzan’s Introverts Marketing Academy (IMA) helps clients build habits that last.📚 Book Recommendation: Atomic Habits by James Clear – a powerful guide to building better habits through small, consistent actions. Suzan rereads it regularly and even includes it in her coaching program.💬 Quotes to Remember:“Confidence doesn’t come before action — it comes after you’ve done the thing.” “There’s perfection in our imperfection — people connect with the real you.” “Marketing isn’t about being everywhere; it’s about being yourself where it matters most.”👥 About the Guest – Suzan Czajkowski Suzan Czajkowski is a marketing consultant and communication coach who specialises in helping introverted entrepreneurs thrive authentically. Through her Introverts Marketing Academy and group programs, she empowers clients to create sustainable marketing systems that work with their energy and personality. Suzan’s thoughtful, practical approach helps small business owners build confidence, consistency, and joy in how they show up online. Checkout the Quiet Marketing Handbook (note affiliate link so if you follow up then I may get some support from Suzan - but you still pay the same price)Connect with Suzan: 🌐 www.suzancz.com 🔗 Instagram: @suzancz🎙 About Halftime Huddle Hosted by Mark Webb, Halftime Huddle is your weekly midweek motivation for small business owners and entrepreneurs. Each episode offers open conversations, practical insights, and real-world inspiration from people actively building and growing their businesses every day.✅ If you enjoyed this episode: 🗣 Share it with a friend ⭐ Leave a review 🔔 Subscribe for more midweek conversations 📩 Reach out if you’d like to be a guest
