Episode 11
What is Marketing vs. Advertising vs. Sales?
01:59 - Marketing Defined
02:45 - The Three Primary Stakeholders of a Business
05:26 - The Four Marketing Tools of Marketing
11:35 - Marketing is a Lot Bigger Than Just Promotion
14:40 - Developing a Strategic Mission and Vision
15:03 - Advertising and Sales
17:31 - Publicity - A Particular Communication to Your Audience
18:23 - Advertising Explained
21:45 - Using Advertising After the Purchase Relationship
23:07 - Sales Promotion
24:47 - The Difference Between Sales and Advertising
27:20 - Identify Your Target Market
34:03 - Marketing a Business Besides Being Engaged on Social Media
Resources mentioned in this episode:
Want help building or growing a successful financial coaching business? Find resources below based on where you’re at in your journey: