The pandemic has served as a catalyst for influencers’ growing role in brand marketing. In industries such as beauty and fashion, influencers have become so omnipresent that not having an influencer marketing strategy may leave you left behind.
In this episode, we discuss influencer marketing campaigns and showcase how smaller brands have been able to use influencer marketing to propel their brands.
Joining Mia for this discussion is Tayler Rossetti. Tayler is the Campaign Manager at Oraco Agency located on the Mornington Peninsula, and she has been working in the marketing industry for over ten years. During this time, she has gained valuable experience in a range of different areas, including skincare, healthcare, and toys.
Got Marketing? is hosted by Mia Fileman, a professional marketing strategist and the founder of Campaign Del Mar.
Connect with Mia Fileman:
www.instagram.com/campaign_del_mar
www.linkedin.com/in/miafileman
Connect with Tayler Rossetti:
https://www.instagram.com/oracoagency/
https://www.linkedin.com/in/tayler-rossetti-1b63a7131/
Free Resources:
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