As a small business in an oversaturated digital world, it is so important to create your own stand-out visuals to cut through the noise.
Whether it is images, graphics, or videos, all of the pieces play into our visual storytelling, and that is why today I've invited Sandra Chau on to this episode.
Sandra is a creative director and a stylist. Sandra has directed and styled campaigns for luxury brands all over the world, ranging from jewellery, loungewear, bedding, beauty, artisan products, service based brands and more.
She founded the School of Visual Branding in 2018 and specialises in teaching entrepreneurs how to grow and use their online visual brands to increase their profit.
In this episode, we chat about planning campaign photo and video shoots, the role of stock images, and whether or not an aesthetically pleasing instagram feed is important in 2023.
Got Marketing? is brought to you by Mia Fileman, a professional marketing strategist and the founder of Campaign Del Mar.
Connect with Mia Fileman:
www.instagram.com/campaign_del_mar
https://www.linkedin.com/in/miafileman/
Connect with Sandra Chau:
https://www.instagram.com/sandrachaudesign/
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