Being Willing to Try New Things
In an industry where trends quickly come and go, it's essential to differentiate your brand to connect with your target audience in an impactful way. Thinking outside the box as a creative photographer is all about getting out of your comfort zone, pushing boundaries, and exploring new creative ways to connect, price your packages, generate leads, and build an authentic brand. By constantly challenging yourself to step beyond the ordinary, you can create a unique brand identity that not only meets but exceeds client expectations, ensuring your business remains vibrant and relevant in a competitive market.
In this episode, Rhea shares valuable insights on what it takes to try new things as a business photographer to offer more creative and authentic services. Business is about evolution, and we cannot continue doing the same things if we want to grow and be successful.
What You Will Learn:
- [00:01] Intro and what’s in for you in today’s show
- [00:41] How to break the mold and evolve your brand with the changing market
- [04:24] 3 things to consider when thinking outside the box
- [04:31] Pricing structure and how to price your packages
- [07:54] Content creation and what to focus and lean on
- [12:16] Getting new leads and connecting with your target audience
- [16:29] Wrap up and end of the show
Standout Quotes:
- “If you have an incline to introduce a new specialty or niche into your business, you can break the mold, think outside the box, and do the things you desire in your business.”- Rhea [01:59]
- “Business is truthfully about the evolution of your business and your brand.”- Rhea [02:53]
- “Make your content creation feel fun, be open, and show your uniqueness; don’t overcomplicate it.” - Rhea [10:24]
- “Content doesn’t have to be hard and challenging; you can make it fun, impactful, and helpful; you just need to get clear on what you are selling and who you are selling to.”- Rhea [11:51]
- “If you are struggling with getting new clients and leads, think outside the box of where you can show up to make new connections with a new audience.”- Rhea [13:31]
Stay Connected
Learn more about me here: https://rheawhitney.com/
Follow me on Instagram at: https://www.instagram.com/RheaWhitney/