In this powerful episode, Annyse is joined by Dr. Mirka Wilderer, CEO of AqueoUS Vets, a leader known for scaling organizations and nurturing meaningful innovation in the water industry. Together, they dive deep into the topics of disruption, co-creation, consistency, and trusting the unknown.
Mirka shares her perspective on how the water industry can break free from outdated paradigms by inviting in diverse voices, asking new questions, and creating space for co-created solutions that serve the needs of our evolving world.
This is a must-listen for leaders, changemakers, and anyone passionate about purpose-driven work, inclusive innovation, and the future of water.
In This Episode, We Explore:
- What “Consistency” really means in an industry that needs transformation
- Why innovation is more about application than invention
- How Mirka sees disruption as a creative, trust-building force
- The importance of bringing in non-traditional talent and new perspectives
- Why the next generation’s purpose-driven mindset is critical for the water sector
- How co-creation unlocks unexpected and lasting solutions
- Mirka’s own story of growing businesses, leading through crisis, and finding strength in trusting her team
Key Takeaways:
- Disruption doesn’t mean chaos — it means evolving with intention
- Trust is the foundation of all co-creative processes
- To move from one level of organizational maturity to the next, we need different questions and different voices
- The water industry must evolve to welcome talent from diverse backgrounds and industries
- We don’t need all the answers — we need a willingness to sit with the unknown and allow new solutions to emerge
