In this episode of the School Hours CEO Podcast, host Danielle Gray breaks down how to reverse engineer your launch as a mom entrepreneur. She explains why a methodical, backwards-planning approach is essential when you have limited work hours, and shares strategies for creating sustainable launch assets that can be reused for future offerings.
Key Takeaways
- Start with clarity: Know exactly what your offer is, who it's for, and why they need it
- Work backwards: Plan from your launch date, giving yourself 4-6 weeks of preparation time
- Think long-term: Create launch assets you can reuse or repurpose for future launches
- Break down tasks: Create detailed checklists of each component needed for your launch
- Batch similar tasks: Record all videos at once, write all emails in one sitting, etc.
- Build in buffer time: Plan to use only 20 hours of your available 25 for unexpected situations
- Embrace imperfect action: Done is better than perfect; you can refine with each iteration
- Apply the M.O.M. Method: Manifest your vision, Organize your tasks, Master the implementation
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