In this episode:
•Personality styles are a data point, not a crutch
•Brandon from Illinois asks how to fix a compensation plan that has been overpaying his team
•Tonya from Nebraska asks for advice on franchising and standard operating procedures
•Jennifer from Texas asks how to build her business beyond herself
•James from Louisiana needs advice on communicating the company mission to the team
Resources mentioned in this episode:
•Story Brand Marketing with Donald Miller
•Creating Your One-Liner with Special Guest Donald Miller
•Q&A with Donald Miller, Author of "Building a Story Brand"
•Building a StoryBrand: Clarify Your Message So Customers Will Listen
