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It's Motif Investing.  An online broker, lets you build your own theme-based portfolios.  Good idea?

Today's Stocks & Topics: SRCL - Stericycle Inc., The DOW Theory, The Ten Year Treasury Yield, 2nd Quarter Numbers, Shorting the Russell 2000, RWM - ProShares Short Russell 2000, Life Insurance, CNBKA - Century Bancorp Inc. Cl A, COV - Covidien PLC.