On this episode of #ThePlaybook, Rory Cutaia, CEO at Verb Technology Company, shares his thoughts on:
- [7:56] - Why he believes the saying “what goes around, comes around” holds true in business
- [12:44] - How a leader’s strategy changes when their company’s valuation centers around revenue numbers
- [15:02] - Why video can be an essential part of helping marketers convert sales at a higher rate
- [19:38] - How businesses can take full advantage of the shift towards live-streamed content
